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CAMPAIGNS SEM ADWORDS FOR THE COMPANY

WE HELPED TO SECURE TO VISIBILITY AND RESULTS IN THE SHORT TERM YOU

A campaign of Google Adwords, either designed, optimized and implemented, can be turned into the main motor of pick up of segmented traffic of quality or. Nevertheless, badly structured, a well can be bottomless from losses that we helped you to avoid.

Recent statistics indicate that only 30% of the users click in phelp announcements. Nevertheless, announcements PPC are a powerful and valuable tool that, combined with a strategy SEO, they will contribute to improve your presence online and your rate of pick up of leads.

CAMPAIGNS EFFECTIVE GOOGLE ADWORDS

WHAT FACTORS WE CONSIDER FOR A PPC CAMPAIGN

MAIN INDICATORS

 They are the 3 main indicators that we controlled and we realised pursuit to achieve the success in a strategy of payment by click (PPC):

1. The quality level is a very important factor that Google measures in a rank from 1 to 10 and that determines the success or failure of the announcements.

2. The CTR or percentage of click helps to determine the importance of the announcements for the finders and the quality us of its traffic. It measures the yield of a campaign.

3. The rate of conversion measures the effectiveness of a PPC campaign comparing the percentage of click and the number of conversions. That is to say, what percentage of users that has clicked in an announcement has completed an action.

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